Your Complete Guide to Buying and Selling in Today's Market
Stay ahead with cutting-edge strategies, market insights, and expert advice from Core Realty Group. Whether you're a first-time buyer or seasoned seller, discover the tools and knowledge you need to succeed.
Maximize your home's value and sell faster with these state-of-the-art strategies from industry professionals
Virtual Staging: Use AI-powered virtual staging to showcase empty rooms and help buyers visualize potential.
Professional Photography: Invest in HDR photography, drone shots, and 3D virtual tours for online listings.
Energy Efficiency Audit: Get an energy audit and make cost-effective improvements - buyers love efficiency.
Pre-Inspection: Conduct your own inspection to address issues before buyers find them.
AI-Powered Valuations: Use multiple automated valuation models (AVMs) for accurate pricing insights.
Market Timing: Analyze local market trends, inventory levels, and seasonal patterns for optimal timing.
Competitive Analysis: Study recent sales, active listings, and price adjustments in your neighborhood.
Strategic Pricing: Price just below market value to generate multiple offers and bidding wars.
Social Media Blitz: Leverage Instagram, Facebook, and TikTok with video content and virtual tours.
SEO Optimization: Optimize listing descriptions with local keywords for better search visibility.
Multi-Platform Syndication: List on 100+ websites automatically through MLS integration.
Targeted Ads: Use Facebook and Google ads to target specific buyer demographics and interests.
Multiple Offer Strategy: Create urgency with deadline-driven offers and escalation clauses.
Seller Concessions: Offer strategic concessions like home warranties or closing cost credits.
Inspection Strategy: Be prepared with pre-inspection reports and repair estimates.
Flexible Terms: Consider rent-back agreements, early possession, or flexible closing dates.
Declutter & Depersonalize
Fresh Paint & Curb Appeal
Fix Minor Repairs
Stage Key Rooms
Navigate today's competitive market with confidence using cutting-edge tools and expert insights
AI-Powered Search: Use advanced algorithms on Zillow, Redfin, and Realtor.com for personalized recommendations.
Neighborhood Analytics: Analyze crime stats, school ratings, walkability scores, and future development plans.
Market Trends: Track price per square foot, days on market, and inventory levels using real-time data.
Off-Market Properties: Access pocket listings and coming-soon properties through agent networks.
Pre-Approval Plus: Get pre-underwritten for stronger offers and faster closings in competitive markets.
Rate Shopping: Compare rates from multiple lenders and consider credit unions and online lenders.
Down Payment Strategy: Explore first-time buyer programs, VA loans, and low down payment options.
Total Cost Analysis: Factor in taxes, insurance, HOA fees, utilities, and maintenance costs.
Escalation Clauses: Automatically increase your offer up to a maximum limit to beat competition.
Flexible Terms: Offer seller-friendly closing dates, rent-back options, or waive contingencies strategically.
Personal Touch: Write compelling buyer letters with photos and personal stories to connect with sellers.
Cash Alternatives: Use cash offer programs or iBuying platforms for competitive cash offers.
Virtual Tours & 3D Walks: Preview homes remotely with Matterport tours and live virtual showings.
Property History Apps: Research previous sales, permits, and renovations through public records.
Instant Alerts: Set up real-time notifications for new listings matching your criteria.
Digital Documentation: Use DocuSign and cloud storage for faster contract processing.
Today's buyers need comprehensive due diligence
Foundation, electrical, plumbing, HVAC, roof, and structural elements
Wood-destroying insects, rodents, and pest damage assessment
Indoor air quality testing and mold inspection
Cancer-causing gas detection in basements and lower levels
Well water testing for bacteria, minerals, and contaminants
Thermal imaging and energy audit for utility cost estimation
Interest Rate Strategy
Consider rate buy-downs and adjustable rates
Timing Matters
Late fall/winter offers better deals
Fixer-Upper Focus
Less competition on homes needing work
Home Warranties
Negotiate seller-paid warranties for peace of mind
Know Before You Sell. Protect Before You Buy.
CORE Realty Group has partnered with ReRoof of Texas to help homeowners and buyers take the guesswork out of storm damage—especially from hail and high winds.
Protect Your Investment
Address damage before listing to protect your price.
Move-in-ready homes sell quicker.
Offer proof of a recent roof inspection or replacement.
"Brand new roof" sells.
Avoid last-minute delays.
Buy with Confidence
Know the home's storm history before you commit.
Recently inspected or replaced roof = fewer worries.
Newer roofs may lower premiums.
Use damage as leverage for credits or repairs.
Avoid costly repairs after move-in.
Texas storms cause millions in property damage every year
Can cause thousands in roof and exterior damage that's not always visible from ground level.
High winds can lift shingles, damage gutters, and compromise your home's weather protection.
Storm damage often goes undetected until it becomes a major problem during inspections.
Don't let storm damage derail your real estate transaction. Our partnership with Re Roof ensures you have all the information you need to make informed decisions.
Trusted partnership between Core Realty Group and Re Roof of Texas